The Best TED Talks for Business Owners

If you’re like me, you love TED Talks – they’re informative, inspirational, and give you insights into worlds that you may not have known existed. TED Talks can be especially useful for business owners, but sometimes you might not have the time to go through all of them. Here are my top 5 TED Talks for business owners, in no particular order, for you to enjoy. Tony…

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Mastering Business at Business Mastery

It was my third event in the Tony Robbins Life Mastery series – Business Mastery. The event took place in sunny Palm Beach Florida, though it wasn’t so sunny the day we arrived. Palm Beach was getting hit hard – 10 inches of rain that seemed to be pouring down from every angle. If you haven’t been to a Tony Robbins event, there are several things you should understand: They are long –…

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How you can use interns to grow your business – Part 1

Introduction Internships can be a double edge sword. On one hand, they provide both the intern and the employer an opportunity for growth; on the other hand, they can fall short of expectations and take away from the business’s overall productivity. The purpose of this article is to help you avoid many of the pitfalls business owners and entrepreneurs encounter with their internship programs. Of course, each business is different, and therefore the needs of the business’s internship program will…

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How do I get recommendations on LinkedIn?

LinkedIn is a great resource for getting recommendations from current and past coworkers, clients, and vendors. These recommendations are also called testimonials in other fields. It’s been said that there’s nothing better than a personal recommendation or referral and LinkedIn makes this process easy. Step 1: Log into your LinkedIn account and click the “Profile” link at the top of the screen. Step 2: On your business card, near your…

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Solving Problems with Questions

Problems. We’ve all got them, but let’s face it; some of us have more than others. Our problems can consume both our personal and professional lives, seemingly crippling our days as we focus on what’s going wrong. These problems can stop a productive team dead in its tracks. As business owners and executives, it’s common to hear questions such as: “How am I going to survive in this economy?” “How can I sell when no one understands…

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Getting Your Business Listed on Google+ Local

Getting your business listed on Google+ Local is a must for every business. When you consider the amount of real estate local listings take on a typical Google search, it would be foolish not to have your business properly listed. In the Local Search Ranking Factors Survey that was released by David Mihm, it shows 90 specific ranking factors. We’ll touch on the Top 20 Local Search Ranking Factors in that list with brief descriptions…

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Getting Found Locally on the Web

[Originally posted in Fitness Professional Online February 2013 Issue]    Local SEO has become increasingly important for businesses of all sizes. Small to medium-sized businesses are affected the most and thus have to compete at a higher level. With so many people searching via their cell phones and mobile devices, Google’s algorithm has increasingly moved towards relying on displaying local results. Google’s search results are also filtered by location and a user’s previous experiences. So how do you get…

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Getting Your Business Found on Google Places

As a small business owner, it’s tough to be a master of all trades. You tend to be the head chef and chief bottle washer at your business and unless you’ve figured out a way to clone yourself, you know you simple can’t do it all. You have two options: Add getting found online to your to-do list and hope you can find the time to get around to it. Hire a professional who has already spent thousands of hours…

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Content Strategy for Small Businesses

The landscape of search engine optimization is constantly changing. One thing that remains consistent is that content is king. This was true in the 90’s and is true today. So where do you start? Start anywhere! Regardless of whether or not you are a team of one, or a team of fifty, start with a brainstorming session. Here are three ideas to get you started. Think of any upcoming product launches. If you’re launching a new product, then you can…

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Failure

Risk is the spice that gives the bowl of life you’re sucking down at dinner some actual flavor. Everyone likes to talk about success, but let’s face it, we all fail. If you aren’t failing, you aren’t taking risks, and if you’re not taking risks, you’re not truly trying. “Fail” – it’s the four letter word that most people avoid as they grow up. You don’t want to fail a test in school, or fail to make the team, or…

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